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Book Cover
Book
Author Turner, Raymond, 1946-

Title Design leadership : securing the strategic value of design / by Raymond Turner.

Imprint London : Routledge, 2013

Copies

Location Call No. Status
 Female Library  HD57.7 .T887 2013    Available
 Male Library  HD57.7 .T887 2013    Available
Description 255 pages : illustrations ; 26 cm.
Note A Gower Book.
First published 2013 by Ashgate Publishing.
Bibliography Includes bibliographical references (pages 245-246) and index.
Contents List of figures and diagrams -- About the author -- Foreword -- Acknowledgements -- Introduction -- How the book works -- Preparing the ground -- The skeptics -- Deliver strategy -- Demonstrate added value -- Build reputation -- Design spend -- Summary of Part One -- The how and what of delivery -- Managing and leading -- Understanding opportunity -- Behavioural style -- Summary of Part Two -- Looking back to look forward -- Challenges for design leaders -- Summary of reflections -- Appendix: Introduction -- References -- Index.
Subject Leadership
Industrial design -- Management
ISBN 9781138247635