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Book Cover
Book

Title Handbook of media management and economics / editor, Alan B. Albarran ; co-editors Sylvia M. Chan-Olmsted, Michael O. Wirth.

Imprint Mahwah, N.J. : L. Erlbaum Associates, 2006
Connect to
Connect to http://www.loc.gov/catdir/toc/ecip0511/2005011722.html
Connect to http://www.loc.gov/catdir/enhancements/fy0622/2005011722-d.html
Connect to http://www.loc.gov/catdir/enhancements/fy0702/2005011722-b.html

Copies

Location Call No. Status
 Male Library  P96.M34 .H366 2006    Available
 Male Library  P96.M34 .H366 2006 c.2  Available
 Male Library  P96.M34 .H366 2006 c.3  Available
Description xviii, 750 p. : ill. ; 26 cm.
Bibliography Includes bibliographical references and index.
Subject Mass media -- Management
Mass media -- Economic aspects
Added Author Albarran, Alan B
Chan-Olmsted, Sylvia M
Wirth, Michael O., 1951-
ISBN 9780805850048
0805850031 (casebound : alk. paper)
080585004X (pbk. : alk. paper)
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