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Book Cover
Book

Title Understanding business marketing and purchasing : an interaction approach / Edited by David Ford.

Imprint London : Thomson Learning , 2002

Copies

Location Call No. Status
 Female Library  HF5415 U53 2002    Available
 Female Library  HF5415 U53 2002 c.2  Available
Edition 3rd ed
Description xiv, 488 p. : ill. ; 24 cm.
Note Includes index, p.: [479]-488.
Bibliography Bibliography, P. : [297]-312.
Subject Marketing
Marketing -- Management
Added Author Ford, David 1944- Editor
ISBN 1861527691
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