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More Information
Author
Johnston, Mark W
Title
Churchill/Ford/Walker̀s Sales Force Management / Mark W. Johnston, Greg W. Marshall.
Imprint
Boston : McGraw-Hill/Irwin , 2003
Copies
Location
Call No.
Status
Female Library
HF5438.4 C48 2003
Available
Female Library
HF5438.4 C48 2003 c.2
Available
Edition
7th ed
Description
xx,603 p.; 24 cm.+ CD-ROM.
Series
The McGraw-Hill/Irwin series in marketing
Note
previously published:6th ed.under title: Sales Force Management/ Gilbert A. Churchill.
Bibliography
Includes bibliographical references and indexes.
Subject
Sales management
Added Author
Churchill, Gilbert A
Ford, Neil M
Walker, Orville C
Marshall, Greg W. jt. Author
Added Title
Sales Force Management
ISBN
0072466480(alk.paper)
0071151591 (international: alk.paper)
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