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Book Cover
Text-Book
Author Keegan, Warren J.

Title Global marketing / Warren J. Keegan, Mark C. Green.

Imprint Boston, United States : Pearson, 2017.

Copies

Location Call No. Status
 Male Library  HF1416 .K443 2017    Available
 Female Library  HF1416 .K443 2017    Available
Edition 9th ed., global edition.
Description 624 p. : ill. ; 28 cm.
Series Always learning
Note Includes index.
KH-AUL-2
Subject Export marketing
International trade
Added Author Green, Mark C.
ISBN 9781292150765 (paperback)
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