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Author
Jackson, Rob
Title
Strategic database marketing / Rob Jackson, Paul Wang ; foreword by Don E. Schultz.
Imprint
Lincolnwood, Ill., USA : NTC Business Books, 1994.
Copies
Description
xv, 262 p. : ill. ; 25 cm.
Note
Includes index.
Subject
Database marketing
Added Author
Wang, Paul
Added Title
Strategic data base marketing.
ISBN
0844232327
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