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Book Cover
Book
Author Burgelman, Robert A

Title Strategic Management of Technology and Innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright.

Imprint Boston : Irwin/ McGraw-Hill, 1996

Copies

Location Call No. Status
 Female Library  HD45 B799 1996    Available
 Male Library  HD45 B799 1996    Available
Edition 2nd ed
Description xiv,923 p.; 24 cm.
Note Includes bibliographical references and index.
Subject Technological innovations -- Management
New products -- Management
High technology industries -- Management
Added Author Maidique, Modesto A. jt. Author
Wheelwright, Steven C., 1943- jt. Author
ISBN 0256091285
0071149465(pbk)