| Title |
Essentials of marketing / Paul Baines, Chris Fill, Kelly Page. |
|
| Imprint |
Oxford : Oxford University Press, 2013 |
|
| Female Library
|
HF5415 B35 2013 |
Available |
| Description |
xxiii, 413 p. : ill. (chiefly col.) ; 25 cm. |
| Bibliography |
Includes bibliographical references (p. 385-386) and index. |
| Subject |
Marketing
|
| Added Author |
Fill, Chris
|
|
Page, Kelly, 1974-
|
| ISBN |
9780199646500 (pbk.) |
|
0199646503 (pbk.) |
|
