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Book Cover
Book
Author Ennew, Christine

Title Financial services marketing : an international guide to principles and practice / Christine Ennew,Nigel Waite and Róisín Waite.

Imprint London ; New York : Routledge, Taylor & Francis Group, 2018

Copies

Location Call No. Status
 Female Library  HG173 E56 2018    Available
 Male Library  HG173 E56 2018    Available
Edition 3rd ed
Description xx, 591 p ; 25 cm.
Note Revised edition of Financial services marketing, 2013.
Bibliography Includes bibliographical references and index.
Subject Financial services industry -- Marketing
Added Author Waite, Nigel
Waite, Róisín
ISBN 9781138684515
9781138684522 (pbk. : alk. paper)
9781315543765 (ebk)