My Library

Advertising Management

Varma, M.M
Dalhi : Forward Book Depot, 1993 1993

Advertising Management : Concepts and Cases

Mohan, Manendra
New Delhi : Tata McGraw-Hill Publishing Company Limited , 1989 1989

AMA complete guide to small business marketing

Cook, Kenneth J. (Kenneth Joseph)
Lincolnwood, Ill. : American Marketing Association : NTC Business Books, c1993. 1993

Applications in basic marketing : clippings from the popular business press

Perreault, William D
Chicago, Ill. : Irwin, 1999 1999

Applications in basic marketing : clippings from the popular business press

Perreault, William D
Boston : Irwin McGraw-Hill, 2002 2002

Basic marketing

Zikmund, William G
Paul, MN : West Publishing Company , 1996 1996

Basic marketing : a global-managerial approach

McCarthy, E. Jerome (Edmund Jerome)
Homewood, IL : Irwin, 1993. 1993

Basic marketing : a global-managerial approach

Perrault, William D
Boston : McGraw-Hill / Irwin , 2002 2002

Basic marketing : a global-managerial approach

Perreault, William D
Boston, Mass. : McGraw-Hill, 2005 2005

Business to business marketing management : a global perspective

Zimmerman, Alan S., 1942-
Abingdon, Oxon ; New York, NY : Routledge, 2018 2018

Computer-aided problems to accompany Basic marketing

McCarthy, E. Jerome (Edmund Jerome)
Homewood, Ill. : Irwin, 1987. 1987

Entrepreneurial marketing : an effectual approach

Nijssen, E. J. (Edwin Jacob), 1963-
London ; New York : Routledge, 2017 2017

A framework for marketing management

Kotler, Philip
Upper Saddle River, NJ. : Prentice Hall , 2003 2003

Frameworks for market strategy

Capon, Noel
London ; New York : Routledge, 2017 2017

Handbook of strategic marketing communications : new ways to build and integrate communications

Smith, Paul
New Delhi : Crest Publishing House , 2003 2003

Internal marketing : another approach to marketing for growth

Kimura, Tatsuya, 1958-
London ; New York : Routledge, Taylor & Francis Group, 2017 2017

Market-based management : strategies for growing customer value and profitability

Best, Roger J
Upper Saddle River, NJ. : Prentice Hall , 2004 2004

Marketin Management : A Straregic Decision-Marketing Approach

Boston : McGraw-Hill / Irwin , 2002 2002

Marketing

Lamb, Charles W
Cincinnati, Ohio : South-Western Publishing , 2002 2002

Marketing : A Managerial Introduction

Gandhi, J. C
New Delhi : Tata McGraw-Hill Publishing Company Limited , 1985 1985

Marketing management

Kotler, Philip
London : Prentice Hall International (UK), 2000. 2000

Marketing management

Cravens, David W
Homewood, Ill. : Irwin, 1987. 1987

Marketing management

Kotler, Philip
Upper Saddler River : Prentice Hall : Pearson Educational International , 2003 2003

Marketing management

Lancaster, Geoffrey, 1938-
London : McGraw-Hill, 2001 2001

Marketing management

Winer, Russell S
Upper Saddle River, NJ. : Prentice Hall , 2004 2004

Marketing management

Kotler, Philip
Upper Saddler River : Pearson Prentice Hall , 2006 2006

Marketing management

Kotler, Philip
New Delhi : Prentice-Hall of India , 2002 2002

Marketing management

Kotler, Philip
Upper Saddle River, N.J. : Prentice Hall, 2003 2003

Marketing management / 

Kotler, Philip
Boston :   Pearson,   2016 2016

Marketing management : a strategic approach with a global orientation

Boyd, Harper W
Boston, Mass : Irwin/McGraw-Hill, 1998. 1998

Marketing management : analysis, planning, implementation, and control

Kotler, Philip
New Delhi : Prentice Hall of India Private Limited; 1997. 1997

Marketing management and strategy

Doyle, Peter 1943-June 23-2003
Harlow, Eng, New York: Prentice Hall, 2002 2002

Marketing management and strategy : marketing engineering applications

Lilien, Gary L. 1946-
Reading, MA. : Addison-Wesley , 1985 1999

Marketing management : knowledge and skills

Peter, J. Paul
Boston, Mass. : Irwin/McGraw-Hill, 1998. 1998

Marketing management: knowledge and skills

Peter, J. Paul
Boston; Irwin McGraw -Hill ; 2001 2001

Marketing management : knowledge and skills

Peter, J. Paul
Boston : McGraw-Hill Irwin, 2009 2009

Marketing Management Strategy : Cases and Problems

Shaw, Steven J
Bombey : D. B. Taraporevala Sons & Co. Pvt. Ltd , 1980 1980

Marketing Management : (Systems based Managerial Approach)

Sherlekar, S.A
Bombay : Himalaya Publishing House , 1986 1986

Marketing management : text and cases

Dalrymple, Douglas J
New York : Wiley, c1995. 1995

Marketing management : text and cases

Dolan, Robert J
Boston : McGraw-Hill Irwin, 2002 2002

The marketing plan : a practitioner's guide

Westwood, John
New Delhi : Kogan Page , 1999 1998

The Marketing Plan : A Step-by-step Guide

Westwood, John
London : Kogan page , 2002 2002

Marketing, principles and strategies

Schewe, Charles D., 1942-
New York : Random House, c1987. 1987

Marketing Research : An Applied Approach

Kinnear, Thomas C
New York : McGraw-Hill, Inc., 1996 1996

Marketing strategy

Ferrell, O. C
Mason, Ohio : South-Western/Thomson Learning , 2002 2002

Marketing strategy : a decision- focused approach

Boston : McGraw - Hill , 2003 2003

Marketing strategy : a decision-focused approach

Walker, Orville C
New York : McGraw-Hill/Irwin, 2011 2011

Marketing strategy : the thinking involved

Hill, Mark E., 1957-
Thousand Oaks, Calif. : SAGE Publications, 2013 2013

Modern Marketing Management

Davar, Rustom S
New Delhi : Universal Book Stall , 1992 1992

Obstructive marketing : restricting distribution of products and services in the age of asymmetric warfare

Hyslop, Maitland
New York : Routledge, 2016 2016