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Book Cover
Book
Author Dickinson, John R

Title The bibliography of marketing research methods / John R. Dickinson.

Imprint Lexington, Mass. : Lexington Books, c1990.

Copies

Location Call No. Status
 Female Library  Z7164.M18 D52 1990 HF5415.2    Available
Edition 3rd ed.
Description xi, 1025 p. ; 24 cm.
Note "Marketing Science Institute"--Cover.
Includes indexes.
Subject Marketing research -- Bibliography
Added Author Marketing Science Institute
ISBN 0669216976 (alk. paper)