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Author
Kotler, Philip
Title
Marketing for Nonprofit Organizations / Philip Kotler.
Imprint
New Delhi : Prentice-Hall of India Private Limited , 1985
Copies
Edition
2nd ed
Description
xv,528 p.; 20 cm.
Note
Includes index.
Subject
Marketing
Marketing -- Case studies
Nonprofit organizations -- Marketing
ISBN
0876923759
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