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More Information
Author
Hult, G. Tomas M
Title
Marketing / G. Tomas M. Hult, William M. Pride, O. C. Ferrell.
Imprint
Mason, OH : South-Western, Cengage Learning, 2014
Copies
Location
Call No.
Status
Female Library
HF5415 H84 2014
Available
Edition
17th ed., 2014 ed
Description
1 v. (various pagings) : ill. ; 29 cm.
Bibliography
Includes bibliographical references and indexes.
Subject
Marketing
Pride, William M
Added Author
Ferrell, O. C
ISBN
9781285092607 ( International Ed.)
9781133939252 (pbk.)
1133939252 (pbk.)
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