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LEADER 00000cam a2200241   4500 
001    u43838 
003    SIRSI 
008    170713s2014    xxua     b    001 0 eng u 
020    9781118647455 (hardback) 
049    JURF 
050 00 LB2343|b.J79 2014 
100 1  Junco, Reynol 
245 10 Engaging students through social media :|bevidence based 
       practices for use in student affairs /|cReynol Junco, 
       foreword by Mary Madden. 
260    San Francisco, CA :|bJossey-Bass,|c2014 
300    xxxiv, 328 pages :|billustrations ;|c24 cm. 
504    Includes bibliographical references and index. 
505    1. Introduction -- 2. Research on Social Media -- 3. 
       Social Media and Student Identity Development -- 4. 
       Informal Learning Using Social Media -- 5. Formal Learning
       Using Social Media -- 6. Planning, Implementing, and 
       Assessing Social Media Interventions -- 7. Using Social 
       Media for Professional Development -- 8. The Future of 
       Social Media in Student Affairs. 
520    "Using social media to enhance learning outcomes, 
       engagement, and retentionAlthough research shows that most
       of today's college students adopt and use social media at 
       high rates, many higher education professionals are 
       unaware of how these technologies can be used for academic
       benefit. Author Reynol Junco, associate professor at 
       Purdue University and fellow at the Harvard Berkman Center
       for Internet & Society, has been widely cited for his 
       research on the impact of social technology on students. 
       In Engaging Students through Social Media: Evidence-Based 
       Practice for Use in Student Affairs, he offers a practical
       plan for implementing effective social media strategies 
       within higher education settings.The book bridges the gap 
       between a desire to use social media and the process 
       knowledge needed to actually implement and assess 
       effective social media interventions, providing a research
       -based understanding of how students use social media and 
       the ways it can be used to enhance student learning. 
       Discover how social media can be used to enhance student 
       development and improves academic outcomes Learn 
       appropriate strategies for social media use and how they 
       contribute to student success in both formal and informal 
       learning settings Dispel popular myths about how social 
       media use affects students Learn to use social media as a 
       way to engage students, teach online civil discourse, and 
       support student development The benefits of social media 
       engagement include improvements in critical thinking 
       skills, content knowledge, diversity appreciation, 
       interpersonal skills, leadership skills, community 
       engagement, and student persistence. This resource helps 
       higher education professionals understand the value of 
       using social media, and offers research-based strategies 
       for implementing it effectively"-- Provided by publisher 
650 00 Student affairs services|xResearch|zUnited States 
650 00 Education, Higher|xEffect of technological innovations on 
650 00 Social media