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Book Cover
Book
Author Douglas, Susan P

Title Global marketing strategy / Susan P.Douglas, C.Samuel Craig.

Imprint New York : McGraw -Hill ; 1995

Copies

Location Call No. Status
 Female Library  HF1416. D68 1995    Available
 Female Library  HF1416. D68 1995 c.2  Available
Edition International ed
Description xx,554p : ill. ; 24cm.
Series McGraw -Hill series in marketing
Bibliography Includes bibliographical references and indexes.
Subject Export marketing -- Management
Export marketing -- Management -- Case studies
Added Author Craig,C.Samuel. jt. Author
ISBN 0070134472
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