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Author
Westwood, John
Title
The Marketing Plan : A Step-by-step Guide / John Westwood.
Imprint
London : Kogan page , 2002
Copies
Location
Call No.
Status
Female Library
HF5415 W47 2002
Available
Edition
3rd ed
Description
218 p.; 20 cm.
Bibliography
Includes bibliographical references and index.
Subject
Marketing -- Management
ISBN
0749437480
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