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Book Cover
Book
Author Hill, Mark E., 1957-

Title Marketing strategy : the thinking involved / Mark E. Hill.

Imprint Thousand Oaks, Calif. : SAGE Publications, 2013

Copies

Location Call No. Status
 Female Library  HF5415.13 H546 2013    Available
Description xxiv, 335 p. : ill. ; 26 cm.
Bibliography Includes bibliographical references and index.
Subject Marketing -- Management
Strategic planning
ISBN 9781412987301 (pbk.)
141298730X (pbk.)
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