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Book Cover
Book
Author Johnson, Eugene M

Title Sales Management : Concepts, Practices, and Cases / Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing.

Imprint New York : McGraw-Hill Book Company , 1987

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Description xxi,596 p.; 20 cm.
Series McGraw-Hill Series in Marketing
Note Includes bibliographical references and index.
Subject Sales management
Added Author Kurtz, David L. jt.Author
Scheuing, Eberhard E. (Eberhard Eugen) jt. Author
ISBN 0070326371
0071005048
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