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Book Cover
Book
Author Wimmer, Roger D

Title Mass media research : an introduction / Roger D. Wimmer, Joseph R. Dominick.

Imprint Belmont, CA : Wadsworth Pub., 2003

Copies

Location Call No. Status
 Male Library  P91.3 .W47 2003    Available
 Male Library  P91.3 .W47 2003 c.2  Available
Edition 7th ed
Description xiii, 488 p. : ill. ; 24 cm.
Bibliography Includes bibliographical references and indexes.
Subject Mass media -- Research
Added Author Dominick, Joseph R
ISBN 0534562744